Monday, January 18, 2010
Change is good, when you're young.
“There is nothing wrong with change, if it is in the right direction”
Of course, as your company hopefully gets established and the years creep by, logo monkeying can get you in trouble. Just look at the grief Pepsi is getting over trying to create a simple, non-type logo. Also, once people know what your logo looks like at a glance, by modifying it later, you run the risk them blowing right by you while shopping or web surfing.
Bottom line? If you are new, take advantage of all the great things about being new! Experiment, change things, swap it up and move it around. Because, once your secret sauce hits, you'll have to keep the formula just so in order to avoid the wrath of your customers.
Thanks for the ads
Craig and Melissa Hull
Posted by Craig and Melissa Hull, sellfreeusa.com founders at 1:32 PM